I am part of a branding team at work. We are developing clean, minimalist, memorable and unified images and ad copy. One of the team members found this funny video of Microsoft dirtying up Apple’s beautiful iPod brand. It was very appropriate considering our project.
http://www.youtube.com/watch?v=aeXAcwriid0
Here is the U.S. Air Force’s new brand also employing a minimalist theme.
